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How not to do social media: Attack of the Trip Advisor
Some of you may have seen the TV show on Channel 4 on Monday called Attack of the Trip Advisor. It was something of a freak show I have to admit, from the hotel owners who styled themselves on Basil...
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Protest 4 app review
When David Cameron said, back in the summer, that he was looking at stopping people communicating through social media websites at times of social unrest it sent a chill through my heart. Of course...
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Why I won’t manage your social media feed for you
This post is going to make me pretty unpopular with digital agencies and freelancers. But I’m writing it anyway because I feel some of them are taking money from entrepreneurs and organisations for...
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The Social Media Surgery – claim a free 20 minutes consultation
The more I talk to people about social media, the more I realise how diverse the problems are that people have. From not being able to generate enough followers on Twitter, to failing to understand why...
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Routines make the world go round, well it least in social media
Humans are creatures of routine. From brushing our teeth in the morning, to grabbing a coffee on the way to work. Even the most ramshackled and disorganised amongst us have at least a vague order to...
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How not to do social media: VW vs Greenpeace
It never ceases to amaze me how badly some major corporations do social media. Time and time again they get it so wrong. I like to use these cases to illustrate to others what went wrong, and how it...
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This Friday please don’t follow me
If this Friday you’re preparing your Follow Friday lists, please stop for a moment and consider these few points: 1. Have you ever followed someone because you saw them on a Follow Friday list? 2. Have...
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Five tips for non-profits on Pinterest
Like most social networks I end up loving, the first time I went on Pinterest I thought it was a waste of time. I’m fast changing my opinion. I’m really taken with the simplicity of design, and the...
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Is slacktivism a dirty word?
I saw a great infographic the other day about slacktivism (or clicktivism as it’s sometimes called). The content of the infographic was great, but it raised debate within certain circles about the use...
View ArticleNon-profits take advantage of You Tube revolution
In a world where a cat playing a game on an iPad can get a million hits, it can sometimes feel like You Tube is a waste of time. But it’s far from the fact. The arrival of You Tube in the film world is...
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